Staff Profile

Head and shoulders shot of Russel Stone wearing a grey blazer and light blue shirt stood facing the camera

Dr Russel Stone


Before joining Buckinghamshire New University, I worked in the UK music industry, initially in marketing and then in artist and repertoire (A&R).

I studied for my PhD in Marketing at The Business School at The University of Birmingham and my specialist area of research is influence in social networks. It is interesting because social media has democratised influence.

I am a senior fellow of the HEA.


View my Research Repository here.

Job Title

  • Head of School: Digital and Creative Industries
  • Associate Professor